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DIAMOND IN THE ROUGH: Ivy Shades – “Photo”

In this new entry in our ‘Diamonds In The Rough’ category, we want to introduce you to upcoming artist Ivy Shades and her brand new single titled “Photo”.

Ivy Shades’ recently released single and music video, “Photo,” has received critical acclaim from several media outlets. She recorded the catwalk-ready anthem after being inspired by her first pair of red-bottomed shoes, purchased with her hard-earned money. Ivy talks passionately about owning her power as a woman and avoiding the pitfalls of a male-driven misogynistic industry.

As a Luxury Eyewear Designer, Ivy Shades is an accomplished six-figure entrepreneur whose bold designs have been featured in  FashionBombDaily, Black Enterprise, XXL, Vibe Vixen and have garnered support from celebrities such as  Rihanna, Cee-Loo Green, and Lady Gaga.

Ivy hosted an exclusive summer listening party at Vortex Hollywood Studios to play unreleased music from her upcoming album. The private red carpet studio meet and greet featured cocktails by 50 Cent’s Branson Cognac and welcomed music industry guests from Epic Records, Dogg Pound, Death Row Records, Kannon Entertainment and more.

Ivy Shades recently partnered with luxury brand Tote N’ Carry as a brand ambassador for their summer campaign, encouraging Instagram followers to post reels utilizing her newest single “Photo”

Originally hailing from Los Angeles, CA, Ivy Shades currently resides in Houston, TX. She is preparing to release a new album project and designer eyewear collection later this year.

Listen and watch below:

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